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Consumer culture often tells young people they can buy a better version of themselves. Aesthetic videos, targeted ads, and lifestyle brands make identity feel like a shopping cart. The right clothes, desk setup, skincare, water bottle, or room decor seems to promise a clearer self. This issue matters because itContinue Reading

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Minimalism is supposed to resist consumerism, but it can become another lifestyle to purchase. Online minimalism often looks like white rooms, expensive basics, matching containers, and carefully empty spaces. Owning less somehow becomes an aesthetic that may cost more. This issue matters because it shows how large social changes enterContinue Reading